Digital Marketing Strategist (Hybrid, Based in Austin, TX)

Summary:

We are seeking an experienced digital marketing account strategist with strong skills in PPC and SEO. You will lead tactical execution and implementation, develop client strategy, and analyze performance for a portfolio of 5-10 clients, while also managing day-to-day client relationships and acting as a trusted strategic partner. 

(un)Common Logic is poised for growth as more companies begin to rely on digital marketing as their primary method of reaching prospective customers. With ambitious plans to double the size of our agency in the next 2-3 years, we are looking for talented individuals to help drive our success. This is where you come in!

Culture:

(un)Common Logic is a digital marketing agency located in Austin, Texas which was founded in 2008 under the name 360Partners. Our talented team of experts relentlessly pursue excellence in marketing performance and high-touch customer service. We solve the hard problems in digital marketing by using data to (un)cover surprising details, then using human intelligence to leverage that information for (un)common results.

Yes, we have all of the benefits stuff like unlimited vacation, at year 2, Summer Fridays ,hybridremote/in office schedules etc. but that is not the reason to join our team.

While we are laid back and fun to be around, and we are committed to doing what it takes to deliver excellent performance. You will be working side-by-side with a team of folks who geek out on what they do and get excited when they drive great results for our clients.

Every member of our team is committed to uphold our (un)common values.

• Do what it takes to deliver excellent results.
• Have the right attitude.
• Do the right thing.
• Communicate directly and honestly.
• Do what you say you are going to do.
• Always learn and try new things.

We don’t just tape our values on the wall or put them in a filing cabinet, but we “walk the talk” at (un)Common Logic. The Austin-American Statesman has named us as a "Top Work Place" for the last ten years in a row (we are the only ad agency in Austin to have received the award more than once).

We are very proud of the culture and team we have built. As such, this position is based out of our office in Austin, TX. Currently, we are working on a hybrid schedule of in the office two days a week (three days for those in training) with an option to work the other days either at the office or remotely.

Want to learn more about our culture?

• Check out our video on our jobs page: https://www.youtube.com/watch?v=BuOzwhFEeGg&t=2s
• Visit our team page: https://www.uncommonlogic.com/join-our-team/
• One of our Co-founders wrote a blog post on the type of person who succeeds at (un)Common Logic: https://www.uncommonlogic.com/insights/reflections-on-hiring-for-digital-marketing-jobs-online-marketing-agency/

SEO Responsibilities:

•  Develop and implement SEO strategies to enhance website visibility, increase organic traffic, and boost revenue.
• Conduct keyword research and competitive analyses, and optimize website content accordingly.
• Perform technical audits of the website to identify areas for improvement.

PPC Responsibilities:

• Own day-to-day management and optimization of campaigns, including building the account structure, keyword and audience strategy, and determining bidding strategies
• Launch ad & creative testing plans and optimize landing pages for improved performance 
• Ensure PPC accounts remain on budget and meet client performance goals.

The Digital Marketing Strategist will have the following day-to-day responsibilities in their role:
Overall Responsibilities:

• Build and execute strategic digital marketing plans (both short and long-term) for each client. 
• Own day-to-day communications with clients and maintain a positive, proactive relationship.
• Provide strategic recommendations applicable to each business model and goals.
• Perform deep data analyses to achieve measurable results that exceed client expectations.
• Assist other team members as needed to ensure satisfied clients

• 5+ years of experience in paid search or SEO
• Excellent analytical skills and detail orientation
• Client management experience (digital agency experience strongly preferred)
• Excellent written and presentation skills
• Demonstrated persistence, tenacity, and an ability to overcome obstacles
• A sense of humor
   

Requirements:

• Deep analytical capabilities
• Advanced Excel experience
• Authorized to work in the US without sponsorship now and in future
• Bachelors degree preferred

  Does this sound like a place you would like to work? We would love to talk to you!